I’ll never forget the day I went to my gym on what I thought would be a normal evening workout. There was the usual crowd doing the lifts prescribed by the coach. The gym is a strength conditioning gym with free weights on one side. On the other side are several American Ninja Warrior obstacles. This particular evening, a man … Read More
The Naked Truth is that Your Customer’s Experience is the Only Thing That Matters
The last thing I ever want to hear or to admit is that I am irrelevant. I really hate that word – irrelevant. When I hear it, I connect it to my importance, my raison d’être. The word itself brings up a lot of triggers for me, and in preparing for writing this article, I did a lot of internal … Read More
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